Good ole content has risen in status to the new “IT” strategy of digital marketing. Having been in the communications field for more than 20 years (eek!), I find this new-found trend to be quite amusing. Nevertheless,
there are acute nuances to this discussion that are indeed very 21st century. So, tomorrow, I’ll be one of several speakers presenting at the Increase Your Visibility education conference at the Hampton Inn in Central Valley, NY.
The presentation will include a straightforward discussion around content marketing strategy and how content, SEO and social media work together to achieve great visibility, findability and web traffic. We’ll also cover how you can develop great content by mastering the art of content curation, another hot trend under the content marketing umbrella. And, no, you don’t need to be in a museum to do it!
It’s not too late to sign up. Visit the Facebook events page or click on this link for additional details and to reserve your spot. If you can’t make it, come back here where I’ll be sharing the presentation.