Squirrely Communicators – The Sequel

Squirrely Communicators – The Sequel

I wrote an article several years ago about dealing with squirrely communicators. At that time, it was mainly focused on the slippery shenanigans of dodgy emailers, instant messengers and staff meeting politicians. I was recently overcome by both boredom and...
What Is Public Relations in 2014?

What Is Public Relations in 2014?

With every new year there are plenty of changes and trends in the business world and the public relations industry is no different. The general definition of public relations remains the same – the strategic communication process, which builds mutually beneficial...
Is Your Tag Cloud a Rainmaker?

Is Your Tag Cloud a Rainmaker?

Can a picture of words still tell a thousand words? Okay, well, in this case it’s more like 50, but that’s neither here nor there. The point is, many of us are so close to what we do that when we create our website and other marketing collateral, we...

The fine art of influence

Professionals frequently get caught up with the sexiness of PR — mostly the publicity part — and of course it’s important. But, an integral element of public relations is the ability to physically and verbally connect with your audience and influence...

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